We have experience in all facets of marketing communications, including:
- Publicity/PR
- Social Media
- Advertising – in-print and online ad creation
- Media analysis and buying
- Video scripting
- Collateral materials – literature development
- Direct Mail
- Social Media Management
Although we can perform many tasks, publicity/PR is our “sweet spot.” It is the most cost effective way to reach a wide variety of audiences – making it a foundational part of most marketing communications programs. We can also re-purpose messaging from PR into your social media efforts, continuing to drive your message and increase brand awareness.
Our proven approach to publicity/PR gets your message seen, read and acted on. We’ve developed an all-encompassing approach that includes all the elements you need to be successful. Since we include many of the items that others either omit or charge extra for, there are no surprises when the invoice arrives.
Why PR?
- It is more credible than advertising
- It is more cost-effective than advertising
- It complements your other marketing activities – ads, trade shows, demonstrations, promotions, direct mail…however you are marketing your product!
- It drives people to your website.
Why Social Media?
- Your customers (and competitors) are online
- Social media can drive website traffic
- Compliments other marketing activities
- Stay top of mind with customers
Every business has a story – let us tell yours!